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Brand To Know: Vuori Clothing

Inspired by the active lifestyle of Coastal California, Vuori makes premium performance apparel integrating fitness, surf, sport, and art. With a new perspective on traditional activewear, this is apparel you can weave into your daily lifestyle, and feel good doing so; the brand’s ethos includes a commitment to sustainability, waste reduction, and ethical manufacturing.

Curated by LEO, sponsored by

Artwork by Olivia Woodson

NAME: Joe Kudla
TITLE: Founder
CITY: Encinitas, CA
COMPANY: VUORI CLOTHING

WHAT’S INSPIRING YOUR COLLECTION NOW:
Vuori is inspired by the active coastal California lifestyle; the cross section of fitness, beach culture and everyday life. It’s casual without sacrificing style, effortless and ultra wearable.

MUSIC TO WEAR YOUR CLOTHES TO: 
Rufus Du Sol to fire things up, Bob Marley to cool things down.

IDEAL or DREAM DESTINATION FOR THE GUY WEARING THESE CLOTHES: 
Kauai – morning run, afternoon hike, evening surf, chill on the beach and lots of good food in between.  The perfect Vuori day.  Ponto performance pants flying to and from.

FAVORITE ACCESSORIES TO PAIR WITH VUORI: 
Apple Watch, On running shoes and Raen sunglasses.

CURRENT MUSE: 
We’re inspired by the human race in all it’s forms, especially those pursuing their passions and following their hearts in this lifetime.

CURRENT UNIFORM: 
Hot days – Kore Shorts & Ponto Performance Crew. Cold Days – Sunday Performance Jogger, Tuvalu Tee.  Never take off the Strato Tech Tee no matter what the occassion.

CHECK OUT THE COLLECTION

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